Toll Free 
Download Our App
Established in
February, 2011
February, 2011
Company Overview
Shriram Automall India Limited (SAMIL), an ISO 9001:2015 certified MSME company, is India’s Largest Phygital Marketplace connecting pre-owned vehicles & equipment buyers and sellers. SAMIL began its eventful journey in 2011 by setting up India's first professionally managed and organised Auction Platform for buying and selling pre-owned cars, commercial vehicles, construction equipment, farm equipment, three-wheelers, two-wheelers, gold, and properties.
Backed by Shriram Finance Limited and CarTrade Tech Limited, SAMIL has over 1,450 employees and more than 135 Automalls across India. SAMIL conducts more than 5,000 bidding events every month through its phygital platform (Automalls) and online platforms ( cartradeexchange.com & bids.samil.in & online.samil.in). SAMIL also provides vehicle inspection and valuation services through Adroit Auto, precise used vehicles & equipment pricing through ThePriceX and industrial auction of properties, plant and machinery, commodities, and scrap, salvage and surplus assets through 123done.in.
Over the years, SAMIL has facilitated over 25,00,000 customers and a full spectrum of sellers across Banks, NBFCs, Insurance Companies, OEMs & Dealers, Leasing, Rental & Aggregator Companies, Brokers, Transporters, Contractors, and End Users in their buying and selling decisions.
Vision
To be the largest exchange platform for
trading pre-owned assets with tangible
physical presence spanning all major cities
of India providing high quality services
continually striving to connect prospective
customers.
Mission
SAMIL is committed to total customer
satisfaction and continual improvement in
performance by providing with complete
transparency in every transaction thereby
building trust, reliability and value for the
customers.
Core Values
- Transparency
- Valuing relationships
- Commitment with integrity
- Building pre-owned eco-system
- Growth-oriented innovations
- Process driven yet agile
Who we are
An intellectual Pool of
1450+ employees
1450+ employees
Pioneer in serving well-structured
bidding platforms pan India
bidding platforms pan India
What we do
We foster the growth of automobile industry by presenting a wide range of pre-owned vehicles and equipment in various segments, namely:
- Commercial Vehicles
- Construction Equipment
- Farming Equipment
- Passenger Vehicles
- 3 Wheelers
- 2 Wheelers
How we do it
For professionally shaping every transaction, we at SAMIL have conceptualised a perfect blend of various bidding platforms
Our Culture
Our Awards
2024
3rd Annual Excellence Awards 2024
Best Omni-Channel Customer Experience Initiative in Pre-owned Automotive Industry
2024
15th CX Strategy Summit and Awards 2024
Customer Experience Team of the Year Award
2024
15th CX Strategy Summit and Awards 2024
CX Strategy of the Year Award
2023
9th CIA World Construction & Infra Awards 2023
Best Marketplace in Pre-owned Construction Equipment Industry
2023
2nd CX Excellence Awards 2023
Best use of Data Analytics and Research to Enhance CX in the pre-owned Automobile Industry
2023
CX 2nd Annual Excellence Awards
Best use of Data Analytics and Research for Enhanced Customer Experience
2023
9th CIA WC&I Awards 2023
Best Marketplace in Pre-owned Construction Equipment Industry
2023
Technology Excellence Awards
Disruptive Technology Innovation Award in Pre-owned Automobile Industry
2023
7th CSR Summit & Awards
CSR Leadership Award for SAMIL’s undeterred efforts towards CSR initiatives
2023
CX 2nd Annual Excellence Awards
Best use of Data Analytics and Research for Enhanced Customer Experience
2023
CFO Vision & Innovation Awards
Best Financial Customer Strategy of the Year 2023 in the Pre-owned Automobile Industry
2023
Ambassador of Green Planet Awards
Exemplary contributions to Save Environment and to keep our Planet Green
2022
North India Best Employer Brand Awards
Best Employer Brand Award for Holistic Solutions and Customer Service
2022
CX Strategy Summit & Awards
CX Technology Implementation of the year Award
2022
Business Leadership Awards
Company of the Year Award in pre-owned Automobile Industry
2022
CX Excellence Awards
Best use of Data Analytics in Business Intelligence
2022
World Records India
Biggest Auction of the year on 26th February 2022
2022
International Service Pride Awards
Best Online Marketplace for pre-owned Vehicles & Equipment
2022
Business Tycoon Awards
Most Trusted Marketplace for pre-owned Vehicles and Equipment in India
2021
Asia Feather Awards
Best-in-Class pre-owned Vehicles & Equipment Auction Company
2021
Nationwide Awards
Best Innovation (Phygital) in Automobile Industry
2021
Nationwide Awards
Excellence in pre-owned Automobile Industry
2020
CIA World Builders & Building Materials Awards
Best pre-owned Commercial Vehicles Company
2019
Delhi Best Employer Brand Awards
Best Employer Brand Award for best-in-industry Transparent Process
2018
CIA World Construction and Infra Awards
Best Service Provider in pre-owned Commercial Vehicles Industry
2018
Employee Engagement Leadership Awards
Best Employee Engagement in Service Sector
2017
Leaders Awards
Fastest Growing Brand for pre-owned Vehicles of the Year
2017
Delhi Best Employer Brand Awards
Best Employer Brand Award for AA+ Rating from CRISIL
2017
Limca Book of Records
Highest number of Bidding events in a single day
2017
Limca Book of Records
Largest Acquisition & Disposal platform in India for FY 2015-16
2017
Indian Brand Convention BAM Awards
India's most Trusted Brand in pre-owned Automotive Industry
2017
CIA World Builders & Infra Awards
Best Service Provider of the Year 2017
2016
Limca Book of Records
Highest number of Online Bidding events in FY 2014-15
2016
Limca Book of Records
Highest number of Physical Bidding events in FY 2014-15
2016
Indian Brand Convention BAM Awards
Best online Marketplace in Bidding Platform for pre-owned vehicles
2016
Disruptive Tech and Innovation Awards
Best Disruptive Innovation of the Year in Automotive Industry
2016
Transportation Leadership Awards
Fleet Enabler of the Year 2016
2016
Transportation Leadership Awards
Excellence in Customer Care
2015
Transportation Leadership Awards
Innovation in Transportation
2015
Transportation Leadership Awards
Fleet Enabler of the Year 2015
2012
Apollo Commercial Vehicles Awards
Fleet Enabler of the Year 2012
History of SAMIL
The inception of Shriram Automall India Limited (SAMIL) dates back to February, 2011 in the quest of providing well-structured bidding platforms for the acquisition or disposal of pre-owned vehicles and equipment. The Company emerges from Shriram Finance Limited (SFL), which is India's largest Small Business Finance Company. Established in 1979, STFC introduced the concept of organised financing in second-hand trucks segment while strategizing its presence in 5-12 year old truck which leads to its market share of 25%. Pan India presence of the company has been cultivated with its 569 branch offices, employing more than 17,000 employees and serving a customer base of approx. 1 million.
Know MoreTestimonial
What our Clients/Partners think about us?
Meet The Management
We Are A Bunch Of Hard Working Team
Fatal error: Uncaught TypeError: count(): Argument #1 ($value) must be of type Countable|array, null given in /data/vhosts-auctions/stagesamil.cartradeexchange.com/httpdocs/company/include_about-us.php:694
Stack trace:
#0 /data/vhosts-auctions/stagesamil.cartradeexchange.com/httpdocs/company/page_company-home.php(16): include_once()
#1 /data/vhosts-auctions/stagesamil.cartradeexchange.com/httpdocs/control_start.php(57): include_once('...')
#2 /data/vhosts-auctions/stagesamil.cartradeexchange.com/httpdocs/layout_common.php(35): controll_getpagecontent()
#3 /data/vhosts-auctions/stagesamil.cartradeexchange.com/httpdocs/control_start.php(80): include('...')
#4 /data/vhosts-auctions/stagesamil.cartradeexchange.com/httpdocs/index.php(14): require('...')
#5 {main}
thrown in /data/vhosts-auctions/stagesamil.cartradeexchange.com/httpdocs/company/include_about-us.php on line 694